Press Release Guidelines
At Web Digital PR, we’re committed to publishing press releases that are accurate, newsworthy, and genuinely useful to our readers. Before you submit, please take a few minutes to read through our guidelines — following them closely gives your press release the best chance of being published quickly and without delays.
We accept submissions from businesses of all sizes, across all the industries we cover. Whether you’re a startup announcing your first funding round or an established company launching a new product, we’d love to share your news.
What We Accept
We welcome press releases covering the following:
| Type | Examples |
|---|---|
| Product Launches | New software, tools, services, physical products |
| Company News & Announcements | Rebrands, expansions, milestones, office openings |
| Funding & Investment News | Seed rounds, Series A/B/C, grants, acquisitions |
| Partnerships & Collaborations | Strategic alliances, integrations, joint ventures |
| Awards & Recognitions | Industry awards, certifications, rankings |
| Event Announcements | Conferences, webinars, trade shows, product demos |
| Executive Appointments | New hires, promotions, board appointments |
| Research & Reports | Original data, surveys, whitepapers, industry studies |
What We Do Not Accept
To maintain the quality and credibility of our platform, we will not publish press releases that contain any of the following:
Content issues:
- Purely promotional or sales-focused writing with no genuine news value
- Unverified claims, misleading statistics, or fabricated quotes
- Content that has already been published word-for-word on another newswire
- Opinion pieces or editorial commentary disguised as news
- Content promoting illegal products, services, or activities
Industry restrictions:
- Gambling, betting, or online casino promotions
- Adult content or services
- Cryptocurrency or NFT projects making unverified financial claims
- Multi-level marketing (MLM) or pyramid scheme promotions
- Tobacco, vaping, or recreational drug-related products
Technical issues:
- Press releases with no named company or contact details
- Submissions containing broken links or placeholder text
- Content written entirely in a language other than English
Writing & Formatting Requirements
Following these guidelines carefully will help your press release get approved faster.
Structure
A well-written press release should follow this structure:
- Headline- Clear, factual, and newsworthy. No clickbait. Maximum 120 characters.
- Subheadline (optional)- One supporting sentence that adds context to the headline.
- Dateline- City, Country, and Date at the start of the first paragraph. Example: Mumbai, India – April 19, 2026
- Lead Paragraph- Answer Who, What, When, Where, and Why in the first 2–3 sentences.
- Body Paragraphs- Supporting details, background, context, and data. Keep paragraphs short — 3 to 4 sentences each.
- Quote- At least one quote from a company spokesperson, executive, or relevant person. Must be attributed with full name and job title.
- Boilerplate- A short “About [Company]” paragraph at the end describing your company in 3–5 sentences.
- Contact Details — Name, email address, and optionally a phone number or website.
Word Count
- Minimum: 400 words
- Maximum: 800 words
Language & Tone
- Written in clear, professional English
- Third person only; avoid “we”, “our”, “us” in the main body
- Avoid excessive superlatives like “world-class”, “revolutionary”, “game-changing” unless supported by evidence
- Spell out abbreviations on first use, e.g. Artificial Intelligence (AI)
- Use numerals for numbers 10 and above; spell out numbers one through nine
Headlines
- Use title case, e.g. Acme Corp Secures $5M Seed Funding to Expand SaaS Platform
- Do not use ALL CAPS
- Do not use exclamation marks
- Must accurately reflect the content of the press release
Images & Media
You may submit up to 3 images alongside your press release.
Accepted formats: JPG, PNG, WebP
Minimum resolution: 1200 × 628 pixels
Maximum file size: 1MB per image
Image guidelines:
- Images must be owned by your company or you must hold the rights to use them
- No watermarked stock photos
- No promotional banners or sales graphics
- Company logos, product images, headshots of quoted executives, and event photos are all welcome
- Include a caption and photo credit for each image submitted
Links & SEO
- You may include up to 2 do-follow links in the body of your press release on our paid plan
- Free plan submissions are published with no-follow links only
- Links must go to legitimate, relevant pages: the company website, product page, or a cited source
- No links to affiliate pages, redirect URLs, or unrelated third-party websites
- Anchor text must be natural and descriptive; keyword-stuffed anchor text will be removed
Submission Plans
| Feature | Free Plan | Paid Plan ($4/PR) |
|---|---|---|
| Publication on Web Digital PR | ✅ | ✅ |
| Do-follow links | ❌ (1 no-follow only) | ✅ Up to 2 |
| Image attachments | ✅ 1 image | ✅ Up to 3 images |
| Review turnaround | 3–5 business days | 1–2 business days |
| Social media sharing | ❌ | ✅ (LinkedIn, X) |
Review Process
Once you submit your press release, here’s what happens:
- Received — You’ll get an automatic confirmation email acknowledging your submission.
- Editorial Review — Our team reviews your press release against these guidelines, typically within 3–5 business days (free) or 1–2 business days (paid).
- Revision Requested (if needed) — If your submission doesn’t meet our guidelines, we’ll email you with specific feedback and what needs to be changed. You’ll have 5 business days to resubmit the revised version.
- Approved & Published — Once approved, your press release goes live and you’ll receive a confirmation email with the published link.
Revision Policy
If your press release is returned for revision, please note the following:
- You will receive a clear explanation of exactly what needs to be changed
- Revised submissions should address all the points raised; partial fixes may result in a second return
- If a revised submission is not received within 5 business days, the submission will be closed and you’ll need to resubmit
- Repeated submissions that consistently fail to meet our guidelines may result in a temporary suspension of submission privileges
Editorial Independence
Web Digital PR maintains full editorial independence. Submitting a press release, whether on a free or paid plan, does not guarantee publication. Our editorial team reserves the right to:
- Decline any submission that does not meet our standards
- Request revisions before publishing
- Correct factual errors or formatting issues in published press releases
- Remove published press releases that are later found to contain false or misleading information
Paid plans guarantee priority review and faster turnaround — not automatic approval.
Frequently Asked Questions
Can I submit a press release that has already been published elsewhere?
We accept press releases that have been distributed through other channels, as long as the content is not an exact duplicate of something already indexed on our site. Syndicated content is fine.
How do I know if my press release has been accepted?
You will receive an email notification confirming publication, along with the live URL of your press release.
Can I edit my press release after it has been published?
Minor factual corrections (such as a date or name) can be requested by emailing contact@webdigitalpr.com. Significant rewrites of published content are not permitted.
What industries do you cover?
We cover SaaS, eCommerce, Healthcare, Finance & FinTech, Real Estate, Education, Manufacturing, Travel & Hospitality, and Media & Entertainment. Visit our Industries page for more details.
I’m not sure if my news qualifies — what should I do?
Email us at contact@webdigitalpr.com with a brief summary of your news and we’ll let you know if it’s a good fit before you write the full press release.
Ready to Submit?
Got your press release ready and confident it meets our guidelines? Head over to our submission page and get your news published today.